In this episode, Meg chats with digital marketing expert Grant Simmons about about SEO, SEM and beyond. Grant talks about how to earn that first click on Google, how start-ups can stand out in search engines and how to thoughtfully use social media channel to speak to your audience where they are.
Jacobs & Clevenger (J&C) is an independently owned, full-service marketing agency located in Chicago.
Grant Simmons is a digital marketing specialist who has been in the industry for over 25 years. Grant has worked with brands including M&M Mars, GE and Fox Sports to build effective communications across online channels. He now heads the smart search marketing team driving targeted traffic and leads at Homes.com.